Task
To create a new logo concept for the KAMAZ truck brand, preserving brand recognition and visual continuity.

Solution
The redesign focused on keeping the brand’s iconic horse symbol, while simplifying and modernizing its form. The figure was refined to appear cleaner and more dynamic. The new logo became more minimalistic, balanced, and stylish, reflecting the image of a modern, technology-driven company.

Result
The updated logo maintains the spirit and heritage of the KAMAZ brand, while introducing a fresh, contemporary look that symbolizes progress and innovation.